Unassisted Tours Made Easy With Utour


Utour Allows Home Shoppers To Visit A Model Home Without A Sales PersonIntroverts rejoice! While extroverts across the country might be going mad by now, there is one camp that might not be bummed by the new normal. And let’s face it, even before social distancing, it is sometimes nice to be alone when you’re shopping, especially touring homes and take things at your own pace. New ways of conducting business could prove fruitful even once we can all get back to the social dance. We’ve been following this technology for a while, but felt like there is no better time than now to take a deep dive into companies like UTour who provide unassisted tours to home shoppers across the country. Utour allows home shoppers to visit a model home any time without having to meet with a sales person—a great solution for current conditions and always great for people who want a little more control over their own experience.

In a 2019 BDX National Home Shopper study we asked home shoppers if they preferred being walked through a home by the sales person or if they preferred to walk it alone. 50% reported that they preferred to walk the home alone. Today, we don’t have much choice, but perhaps it’s a good thing if we were alienating half of home shoppers.

“I want to be greeted when I enter – not sold to.  I want to feel welcome, them to understand what I need in a home – not tell me what I need.  I want to work with the Sales agent for an outcome that works for both sides. They get a home sale, I get a new home that’s right for me. ”  
Home Shopper, Austin TX2019 BDX National Home Shopper Study

Utour does more than allow a buyer to walk the model on their own time. It provides a completely interactive experience that engages home shoppers and provides you with valuable data to follow up on.

Here’s How It Works:

Step One
The interested home shopper visits your website or views your listing and finds a home that they want to tour via your Utour.

Step Two
They select the date and time that works with their schedule and then schedule the tour, right from their phone or computer.

Step Three
They create an account, giving you valuable lead information and validate their identity.

Step Four
The home shopper receives an email with tour and home details and a code to unlock the door at their selected time.

Step Five
The code unlocks the door and gives the home shoppers an hour to tour the home for their appointment.

Step Six
Home shoppers are able to tour the home and interact with Alexa, allowing them to ask questions. Alexa is pre-loaded with hundreds of questions.

It’s that easy and Utour gives buyers the perfect sales pitch every time covering things like home details and options while launching informative videos to highlight smart home features and more. Each tour can be customized for the home. In the end, the builder is provided with complete details and analytics from the tour making follow up a breeze. The home buyer experience is seamless with UTour, click here to view details on the full home shopper experience and while you are there, check out how easy the process is to get started. Interested in learning more about Utour and other ways to connect with virtual home shoppers? Visit the UTour website or fill out the form below and we will have someone get in touch with you.

About the Author

Alaina Latiolais

Alaina Latiolais is currently the Marketing Manager and HBA Partnership Program Manager for Builder’s Digital Experience. She previously worked as a Digital Marketing Consultant for BDX working with builders of all sizes in the Austin, San Antonio and Corpus Christi markets. Finding her love for B2B marketing, she now helps educate home builders about marketing and technology and understanding the digital consumer. Alaina has over a decade of experience working with small, medium and large businesses on their marketing strategies, always with a strong focus on the latest technology and results. She has a practical approach that saddles between warm and daring, always challenging businesses to take the next step to adopt new technology and ideas.

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