Last month we covered the best practices for Event eFlyers featuring our top performing campaigns. For June, we have six more event-driven campaigns that show even more options for this type of marketing. As always, we would love to hear your comments regarding this information. Please email us at connect@thebdx.com with any feedback.
#1 – Richfield Homes
Subject Line: New Homes from the High 200’s
Richfield Homes provided an attractive flyer that showcased the beauty of the region which possess stunning views, the flyer had “spot on” information of the event and additional interior picture details of the new model home.
#2 – Berks Homes
Subject Line: Muddy Boots Tour Preview of Eagles Crossing
This flyer was an invitation to a creative Muddy Boot Event for an exclusive real estate agent event.
#3 – Beazer Homes
Subject Line: Don’t Forget to RSVP
Beazer Homes hosted a wine pairing event as part of the home tour and there was also a gift card as a prize. The main image was a beautiful shot of the home.
#4 – Keystone GASC
Subject Line: Don’t Miss Out on Today’s Grand Opening
Besides the general info on the event, they also included a picture to show the website as an interactive way to search for more info.
#5 – Toll Brothers | Reno
Subject Line: Join the Fun this Saturday – Regency Clubhouse Grand Opening!
An example of a clean design, showing the event information at the very top with a strong blue color. Pictures always add extra value to have a better idea of the selling homes.
#6 – Lafferty
Subject Line: Open House Thursday at Oakwood SHores! 4% Broker Co-op!
This campaign emphasizes outdoor homes design. Adding the directions as part of the invitation and a link where you can see the homes makes sure that the agent has all the information about the product.
Post originally appeared on BDXConnect.com
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