The BYTE 9/17/21

Welcome to the BYTE, where we serve up the latest marketing and tech news from the last week for you to sink your teeth into.

This week we’re taking a BYTE out of welcome email templates, 2022 social media predictions, LinkedIn’s new feature, Instagram’s time-saving tools, and iRobot’s poop problem. Dig in!

Generally

7 Welcome Email Templates

Whether a newsletter subscriber or a new customer, a welcome email helps strengthen your connection with a prospect or customer. In fact, according to the CRM and email marketing company, Nutshell, “welcome emails boast four times the open rate and five times click-through rate of a standard email.”

Check out these seven welcome email templates and tips to build a relationship with prospective customers.

Take Note

2022 Predictions For Social Media Marketing

2022 marketing planning is just around the corner, and where better to begin than with one of the outlets that drive the most engagement - social media. View this infographic to see what’s trending in 2022 for social media, and contact a BDX professional to optimize your game plan.   

New LinkedIn Opportunity For Brands

LinkedIn has a new opportunity for brands to engage users. This new feature, Article for Pages, lets you publish and share long-form articles directly within company pages without limiting character count. Learn more about this tool in Social Media Today’s article to maximize your content efforts and boost engagement on LinkedIn.

5 Time-Saving Instagram Tools

We marketers never seem to have enough time. To make our lives more efficient, Instagram has designed five features that streamline your social media marketing workflow and create content quickly. Discover these time-saving Instagram strategies on Social Media Examiner’s blog post to improve efficiency and drive results. 

Totally Unrelated

iRobot’s Poop Issue

Some topics just need to be addressed, no matter how difficult it might be.  You see, there’s been a real poop problem with Roomba for pet owners. iRobot’s technology couldn’t detect or avoid animal droppings, and the vacuum robot would end up smearing it around the house. The company worked a long time to resolve this issue and even asked employees to 3D-print models of poop when they had a lack of material. Read more about this in TechCrunch’s article. 

About the Author

At BDX, our team of experts sets us apart. For over 20 years, we’ve helped top builders successfully market their new home communities. We work with over 1000 builders to create successful digital marketing programs. Our professionals are experts in the latest technology, marketing, and industry trends.

More Content by Builders Digital Experience