Due to the digital world, the role of CMO is converging with the responsibilities of a CXO, creating a comp...
Read this edition of the BYTE to discover content strategies, Google’s map upgrade, YouTube’s Green Screen option, and more.
Builder utilizes BDX's visualizer to market their townhomes to new home shoppers.
Are home shoppers ready to buy online? Read a few tips to help empower shoppers to feel confident in their online new home purchase.
Check out this edition of the BYTE to read about digital touchpoints, content pillar strategies, buyer personas, and more.
Use interactive room visualizers (ideally as part of your online design center) to create a memorable home buying experience.
Learn the latest marketing trends, such as TikTok’s Interactive Add-ons, social video specs, accessible content, and more on this edition of the BYTE.
If you are launching a new community, an animation could be your best asset to tell your story and use across your marketing channels.
Read our BYTE post to learn marketing trends, such as AI chatbots, skyscraper content, graphic designs, and more!
If you are worrying about how to staff your new communities, read our top suggestions on how to leverage the latest technology.
Discover marketing and tech trends, such as TikTok ads, personalized email marketing automation, and more in this edition of the BYTE!
Adopting new technology and embracing the digital transformation—we’ve seen some of our small scale builders make Herculean moves.
Read about a sonic logo, power words, Reddit, and more in this edition of the BYTE!
Mortgage rates are rising, but don’t panic. We’ve got 3 tips to stay on top and keep sales flowing.
Today's home shoppers are likely to engage on your website when you have interactive and video elements. Learn twelve ideas to attract and convert leads.
89% of buyers use an agent to buy a home. Follow these 5 tips on leveraging the power of your local Realtor community.
Check out this edition of BYTE featuring hyper-personalized experiences, email marketing metrics, live video broadcasts, and more!
Take a look at the latest marketing and technology trends, such as Twitter’s podcast feature, social commerce, and more in this edition of the BYTE.
Over the years, concerns about using the term master have been raised. The home building industry is making broad shifts to address these concerns.
Read the latest edition of the BYTE featuring ways to boost podcast listeners, anchor text, and TikTok’s new time limit.
Every buyer counts. Here are three tips on how to capture every buyer that walks through your virtual doors.