Using Real Time Tours to Attract Buyers & Increase Margins
Tuesday, February 19th | 9:45 – 10:15 AM
Location: Tech Bytes Room, South 229
What It’s About:
Virtual Reality (VR) is making it possible for prospective buyers to experience your homes and a broader range of plans like never before. Real time tours are taking this incredible technology one step further, allowing buyers to “walk” through your home and interact with and customize every option, from counter tops to structural add-ons, right before their eyes. This capability for real time change makes it easier for them to visualize the space and justify spending more, thus growing your potential for profit. This Tech Bytes session will demonstrate how you—for less than the cost of furnishing one room—can create these immersive real time tours, significantly increasing margins and improving efficiencies along the way.
Join Tim after the session to get answers to your questions and explore how you can create and implement real time tours.
What You’ll Learn:
- Discover different ways you can use real time tours in your business and explore where this trend is heading in the future.
- Learn how virtual reality technology can increase your profit margins and efficiencies across multiple departments, not just the sales center.
- Hear lessons learned from builders who have been using this technology for 2+ years.
How to Attend:
Participants must be registered for a full registration package or a 1-day education with expo pass package valid for the day of the session they wish to attend. Seating for Tech Bytes sessions will be on a first-come, first-served basis.
Continuing Education:
NAHB – .50 CE hour(s)
Online Design Centers: Happier Customers & Higher Margins
Wednesday, February 20th | 8:45 – 9:15 AM
Location: Tech Bytes Room, South 229
What It’s About:
Guiding buyers through the selection process has traditionally been an overwhelming, emotional step of the building experience. But online design centers are changing all of this. They are not just programs for managing options; they offer opportunities to delight shoppers instead of overwhelm them, resulting in higher customer satisfaction and higher margins. Why? Because online design centers give customers time to explore and visualize options, and studies show that buyers are likely to spend more on options—as much as 30% more—when they feel in control of the buying process. This Tech Bytes session will outline how builders can use online design centers to attract quality leads, increase profits and create happier customers.
Join Tim after the session to get answers to your questions and explore how you can implement an online design center into your business.
What You’ll Learn:
- Learn how shopper habits are changing and how online design centers are helping builders adapt to and take advantage of the change.
- Discover what buyers are saying about their experience with the online design center, and hear rave reviews from real home buyers.
- Explore ways to use your online design center to draw in the most qualified leads.
How to Attend:
Participants must be registered for a full registration package or a 1-day education with expo pass package valid for the day of the session they wish to attend. Seating for Tech Bytes sessions will be on a first-come, first-served basis.
Continuing Education:
NAHB – 0.50 CE hour(s)
