Ward Communities is the latest builder to use the Envision Online Design Center as part of their marketing, client experience, and operations strategies. According to Katie Dascanio, Design Center and Sales Manager at Ward Communities, the Baltimore, Maryland based builder selected Envision because of the: customer experience benefits; and the efficiency it creates for the Builder and client alike – saving time, money and eliminating frustration.
“We understand the benefit to - and the demand of - buyers wanting to discuss and select some of their New Home Options from the comfort of their home. Buyers are researching and making an informed decision prior to their design appointment in order to make the selection appointment faster, easier, and smoother,” said Dascanio.
She continued, “It gives the buyer extra time to be certain of their options purchases for their new home, rather than seeing some items for the first time on selection day. It’s also very beneficial to see different color options in a kitchen visualizer as opposed to a smaller sample of the counters or cabinets at the design studio.”
Ward Communities joins hundreds of builders around the country who are using Envision to help their clients browse, research, select and visualize new home options online. Envision is powered by a robust database of product photos and descriptions already gathered from more than 300 product manufacturers. Using Envision has allowed builders to increase margins by 30 percent on each home they sell while also increasing efficiencies and customer satisfaction.
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