Featured Content

Welcome to BDX University -- explore the latest educational content for home builders

  • What to Expect at the 2019 International Builders’ Show

    What to Expect at the 2019 International Builders’ Show

    The International Builders’ Show (IBS) is the largest building and construction show in the world. With over 60,000 attendees, 1,500 exhibitors and over 100 countries represented, you’ll...

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  • BDX Digital Transformation Map

    BDX Digital Transformation Map

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  • 25 People & Companies That Builders Should Follow On Social Media

    25 People & Companies That Builders Should Follow On Social Media

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  • Real VS Rendering: Can You Spot The Differences?

    Real VS Rendering: Can You Spot The Differences?

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  • 3 Reasons to Attend the DCX – Digital Transformation Summit

    3 Reasons to Attend the DCX – Digital Transformation Summit

    DCX brings together 250+ industry leaders and thought leaders from around the country to speak about digital marketing, technology trends, and the customer experience. Join us to hear from thought...

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  • Managing Your Brand Reputation with Ratings & Reviews

    Managing Your Brand Reputation with Ratings & Reviews

    Ever wonder what users are saying about you online? The fact is that ratings and reviews matter to home buyers. BDX recently held a webinar that covered the many challenges builders face managing...

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  • Top 3 Reasons to Utilize Video to Funnel Shoppers Through the Home-Buying Journey

    Top 3 Reasons to Utilize Video to Funnel Shoppers Through the Home-Buying Journey

    Using video can funnel more shoppers through the home-buying journey, increase lead conversions, SEO rankings, and help with brand storytelling.

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  • Why Interactive Content Can Be Your Best Marketing Weapon

    Why Interactive Content Can Be Your Best Marketing Weapon

    A picture may be worth a 1,000 words, but marketing pros know dynamic interactive visuals enable more sales than generated by static content.

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  • BDX’s Melissa Morman to Speak at IBS 2019

    BDX’s Melissa Morman to Speak at IBS 2019

    Best in Show: The Latest Trends for Housing from the Consumer Electronics Show    Tuesday, February 19th | 12:30 – 1:30 PM Location: South 220   What It’s About: In this unique session, our panel...

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  • New Year’s Resolutions for Your Website

    New Year’s Resolutions for Your Website

    Why build a better website? To connect and share your services/products with the world of course! Just like people get haircuts, a website also needs a face lift ever so often. BDX recently held a...

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  • Holiday Lull? What Holiday Lull?

    Holiday Lull? What Holiday Lull?

    In the week between Christmas and New Year’s we typically see traffic from real home shoppers increase dramatically on NewHomeSource.com, the leading new home website. This year was no exception....

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  • Maximizing Your Home Listings Impact

    Maximizing Your Home Listings Impact

    Years ago, potential homebuyers learned about properties for sale from billboards touting new developments or driving around seeking “for sale” signs. Now, most people look for a home by scouting...

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  • Our Partners at Realtor.com, Meyers Research & NAHB to Speak at IBS 2019

    Our Partners at Realtor.com, Meyers Research & NAHB to Speak at IBS 2019

    Home Building Industry Trends & Analysis   Wednesday, February 20th | 12:00 – 1:00 PM Location: North 252 Speakers: Ali Wolf, Meyers Research | Robert Dietz, PhD, NAHB | Danielle Hale, Realtor,...

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  • BDX’s Tim Costello to Speak at IBS 2019

    BDX’s Tim Costello to Speak at IBS 2019

    Using Real Time Tours to Attract Buyers & Increase Margins   Tuesday, February 19th | 9:45 – 10:15 AM Location: Tech Bytes Room, South 229   What It’s About: Virtual Reality (VR) is making it...

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  • Why You Should Absolutely Retarget Homebuyers

    Why You Should Absolutely Retarget Homebuyers

    People who regularly shop online are familiar with retargeting in action, whether they know the marketing term or not. After checking out a product on one site, that product starts showing up on...

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  • BDX’s Peter Brumme to Speak at IBS 2019

    BDX’s Peter Brumme to Speak at IBS 2019

    Ratings & Reviews: Best Practices for Managing Your Brand’s Online Reputation Tuesday, February 19th | 12:30 – 1:30 PM Location: South 221 When your current customers speak, your future customers...

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  • 4 Secrets to Marketing to Homebuyers in 2019

    4 Secrets to Marketing to Homebuyers in 2019

    Ready to sell more homes to prospective homebuyers? First things first: stop selling to them! We live in a world that’s put new home information at home buyers’ fingertips, so future homebuyers...

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  • Why Social Media is Relevant to your Brand

    Why Social Media is Relevant to your Brand

    If you’re not utilizing social media for your business, start now. Social platforms play a crucial role in driving traffic, maintaining an online presence, and understanding your audience’s likes...

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  • BDX Testimonial | Pacesetter Homes and VR

    BDX Testimonial | Pacesetter Homes and VR

    “The VR Game Engine Tour was a total success at the Easton Park grand opening. As you know, our model home was only in the completed frame stage with electrical wiring installed.  Having the...

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  • Making The Most Of Your Advertising Dollars

    Making The Most Of Your Advertising Dollars

    All day long, people going through their email, searching online or using social media are bombarded with advertisements, particularly this time of the year. Why? Because this is actually a good...

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