Tune In Next Week for IBS 2021 Virtual Speaking Sessions

The show must go on! Every year we look forward to seeing your faces at IBS. And while we wish we could all be together, we’re thrilled that the NAHB is hosting their first-ever IBS Virtual Experience!


IBS goes virtual in 2021


This year, we have several BDXperts speaking on timely and relevant topics for builders including how to elevate the virtual experience, creating a great customer experience and how to generate home shopper leads virtually. Check out the session descriptions below and mark your calendar!


Elevating the Virtual Experience at Every Customer Touchpoint


BDX experts speaking at IBS Virtual Event         BDX experts speaking at IBS Virtual Event  


Speakers: Tim Costello |BDX  & Melissa Morman |BDX

When: Thursday, February 11 | 11:30 AM - 1:30 PM EST


In 2020, the home buying experience moved online overnight. With remote shoppers researching homes, touring communities, designing homes, and meeting with builders virtually, the virtual experience became our new normal. Since then, home builders have had to embrace new digital strategies and technologies to keep them open and thriving. During this Master session, you’ll learn ideas and best practices on the virtual experience from digital experts and builders of every size, for every stage of the customer journey —from marketing and sales to design and construction.

Click here to learn more information about this session. 


Great CEX Through Technology

BDX experts speaking at IBS Virtual Event


Speakers: Tim Costello |BDX

When: Tuesday, February 9 | 6:00 - 6:45 PM EST


The great Customer Experience has dramatically evolved within the last year, and as a result, so has today’s marketing leaders and executives. Now so more than ever, it’s important for them to learn how to incorporate and cultivate marketing technology (Martech). Leveraging these technologies isn’t all about lead generation or efficiency, but also about creating the best customer experience possible. In this advanced session, you’ll learn how to manage everything from CRM to BIM, content hubs, content generation tools, and more, so you can ultimately create great CEX. 

Click here to learn more information about this session.  


Getting Shoppers To Raise Their Virtual Hand: New & Effective Calls To Action


BDX experts speaking at IBS Virtual Event

Speakers: Peter Brumme |BDX

When: On Demand


Getting engagement and interest from your website visitors is the number one goal for most marketers. In the past, using standard forms and email leads has worked for builders, but the landscape has now transformed. During this Tech Byte session, learn what messaging works for shoppers, explore the changes to calls to actions, the tools you should be using, optimal CTA placement, and which strategies are proven to work.

Click here to learn more information about this session. 

About the Author

Builders Digital Experience

At BDX, our team of experts sets us apart. For over 20 years, we’ve helped top builders successfully market their new home communities. We work with over 1000 builders to create successful digital marketing programs. Our professionals are experts in the latest technology, marketing, and industry trends.

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