Alaina Latiolais

Alaina Latiolais is currently the Marketing Manager and HBA Partnership Program Manager for Builder’s Digital Experience. She previously worked as a Digital Marketing Consultant for BDX working with builders of all sizes in the Austin, San Antonio and Corpus Christi markets. Finding her love for B2B marketing, she now helps educate home builders about marketing and technology and understanding the digital consumer. Alaina has over a decade of experience working with small, medium and large businesses on their marketing strategies, always with a strong focus on the latest technology and results. She has a practical approach that saddles between warm and daring, always challenging businesses to take the next step to adopt new technology and ideas.

  • Can Your Matterport Do This?

    Can Your Matterport Do This?

    Matterport tours are pretty amazing, but with these new add-ons, you will be able to take full advantage of what these tours have to offer.

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  • Staffing Your New Communities Just Got Easier

    Staffing Your New Communities Just Got Easier

    If you are worrying about how to staff your new communities, read our top suggestions on how to leverage the latest technology.

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  • Small Builders Do Big Things

    Small Builders Do Big Things

    Adopting new technology and embracing the digital transformation—we’ve seen some of our small scale builders make Herculean moves.

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  • 3 Tips To Marketing Success

    3 Tips To Marketing Success

    Mortgage rates are rising, but don’t panic. We’ve got 3 tips to stay on top and keep sales flowing.

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  • Realtors Are Eager To Sell New Homes

    Realtors Are Eager To Sell New Homes

    89% of buyers use an agent to buy a home. Follow these 5 tips on leveraging the power of your local Realtor community.

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  • Website Image Checklist

    Website Image Checklist

    Follow our image checklist to ensure your website has the right image variety and sizes to ensure it’s not only engaging but performs at its best.

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  • Low On Cost, High On Impact

    Low On Cost, High On Impact

    Marketing a new community? These three options for animation and video are low on cost and high on impact.

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  • Essential Marketing: High-Quality Renderings

    Essential Marketing: High-Quality Renderings

    87% of home shoppers encounter friction points and high-quality renderings are an essential marketing must-have to counter issues with visualization.

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  • We’ve Built 4000+ Tours, Here’s What You Should Know

    We’ve Built 4000+ Tours, Here’s What You Should Know

    We’ve built 4000+ new home tours, here’s what every builder should know.

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  • 3 Tips To Clean Up Your Files

    3 Tips To Clean Up Your Files

    Read three tips to help you clean up your image files and get your marketing engine running full steam.

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  • Build The Dream, Build Your Interest List

    Build The Dream, Build Your Interest List

    Launching a new community in 2022? A community animation is what you need to build your interest list.

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  • AR Will Change The Homebuilding Industry

    AR Will Change The Homebuilding Industry

    Augmented reality is set to make an impact on the home building industry. Are you ready?

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  • From First Click To The Short List: Content Marketing Matters

    From First Click To The Short List: Content Marketing Matters

    Whether it’s the first click or the last, content marketing can make all of the difference. Increase engagement and get on the short list.

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  • Video Is A Powerful Marketing Strategy

    Video Is A Powerful Marketing Strategy

    Video can turn your website into a conversion machine. Follow this path for a few ideas on how to incorporate more videos into your website.

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  • Are You Ready For Gen Z?

    Are You Ready For Gen Z?

    Gen-Z will shape the online home shopping journey for years to come. What do you need to know to prepare for this generation? Read on to find out!

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  • Increasing Time on Site With 360 Visualizers

    Increasing Time on Site With 360 Visualizers

    Same kitchen, but a variable difference in the immersion experience—see this side-by-side look of a static room visualizer to a 360 degree room visualizer.

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  • An Apples to Apples Look at Rendering Styles

    An Apples to Apples Look at Rendering Styles

    We’ve got an apples-to-apples view of rendering styles to help guide you on how to choose the best style for your marketing.

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  • The Hard Fought Win—Your Best Review

    The Hard Fought Win—Your Best Review

    Read top recommendations for content that will earn you reviews that will build credibility and embed your brand in the minds of the next shopper.

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  • 3 Warning Signs That Your Website Needs A Refresh

    3 Warning Signs That Your Website Needs A Refresh

    A website quickly becomes outdated, in as little as one to three years. Here are our top three indicators that it’s time for a new website.

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  • Top 7 Benefits Of A SaaS-Developed Website

    Top 7 Benefits Of A SaaS-Developed Website

    We've broken down the top seven reasons a SaaS platform makes sense and why you should consider a SaaS-developed website.

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