Alaina Latiolais

Alaina Latiolais is currently the Marketing Manager and HBA Partnership Program Manager for Builder’s Digital Experience. She previously worked as a Digital Marketing Consultant for BDX working with builders of all sizes in the Austin, San Antonio and Corpus Christi markets. Finding her love for B2B marketing, she now helps educate home builders about marketing and technology and understanding the digital consumer. Alaina has over a decade of experience working with small, medium and large businesses on their marketing strategies, always with a strong focus on the latest technology and results. She has a practical approach that saddles between warm and daring, always challenging businesses to take the next step to adopt new technology and ideas.

  • CX Is Your Brand—See How One Builder Is Crushing It

    CX Is Your Brand—See How One Builder Is Crushing It

    Customer Experience is everything. One builder’s amazing approach has landed them the top spot nationally in customer satisfaction.

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  • Three Home Builders We Can't Stop Talking About

    Three Home Builders We Can't Stop Talking About

    BDX hosted its Best of Builder Marketing webinar, but three builders really stood out and have us still talking.

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  • Finishing 2021 Strong - 3 Advertising Strategies

    Finishing 2021 Strong - 3 Advertising Strategies

    New home searches are declining, but that doesn’t mean your sales need to also. We’ve got three tips on how to finish the year strong.

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  • Market Your New Community Before You Break Ground

    Market Your New Community Before You Break Ground

    You have a vision for your new community, but how do you market dirt? Video can bring the vision for your yet-to-be-built community to life.

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  • Winning Throughout The Buyer Journey

    Winning Throughout The Buyer Journey

    The Envision Online Design Center can help home shoppers get over the last friction point that could be standing between you and a final contract.

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  • Millennials May Be The Key To The Next Three Years

    Millennials May Be The Key To The Next Three Years

    Millennials are reporting that affordability is an issue. BDX has a silver lining on how to capture this important buyers segment over the next three years.

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  • Winning Home Shoppers With Video

    Winning Home Shoppers With Video

    Video should be in every marketer’s arsenal. In this article, we shed some light on how to use this powerful medium to engage home shoppers.

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  • 5 Quick Ideas For Virtual Tours

    5 Quick Ideas For Virtual Tours

    Home Tours are some of the hottest content that you can feature on your website. Get the most out of this amazing content with these 5 quick tips.

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  • Low Inventory, Anxious Home Shoppers —A Survival Guide

    Low Inventory, Anxious Home Shoppers —A Survival Guide

    Home shoppers are frustrated with low supply. Keep their interests with BDX's Low Inventory Survival Guide.

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  • All Matterport Tours Are Not Created Equal

    All Matterport Tours Are Not Created Equal

    Everyone has a matterport camera these days, but quality matters. Read this article for tips on what to look for when choosing a provider.

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  • Real or Virtual? Matterport Game

    Real or Virtual? Matterport Game

    Is it real or virtually staged? Test your knowledge, but learn why it might not matter when you consider the benefits of a staged spec home.

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  • Weary Marketers—We’ve Got 5 Social Content Ideas To Jumpstart Your Week

    Weary Marketers—We’ve Got 5 Social Content Ideas To Jumpstart Your Week

    BDX has 5 Social Content Ideas To jumpstart your week and engage buyers. Check it out!

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  • Launching A New Community, Here's What You Need To Know

    Launching A New Community, Here's What You Need To Know

    Demand is high and many home builders are going to be selling dirt online. Don’t fret, we’ve got a few tips on how to make your dirt look amazing.

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  • When It's Time To Dust Away The Marketing Cobwebs: Remember MIRL

    When It's Time To Dust Away The Marketing Cobwebs: Remember MIRL

    It’s time to clean out the marketing cobwebs. Follow our four tips to get started.

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  • We Know Who Is Shopping Your Homes, Do You?

    We Know Who Is Shopping Your Homes, Do You?

    Do you know who is online shopping for your new homes? BDX does and you can too with Consumer Optix.

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  • The Top Brands That Millennials Love & What We can Learn From Them

    The Top Brands That Millennials Love & What We can Learn From Them

    Millennials are here and buying homes. Learn a few tricks from the top brands they love on how to win them over and sell more homes.

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  • Marketing Hack—Pique The Interest of Today’s Home Shopper

    Marketing Hack—Pique The Interest of Today’s Home Shopper

    People have a need for more space and better-defined living. Is your marketing reflecting the need for multi-use space?

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  • International Women’s Day—Find Your Seat At The Table

    International Women’s Day—Find Your Seat At The Table

    In honor of International Women’s Day, BDX interviewed Karen Shroeder, 2021 NAHB Chair of Professional Women In Building.

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  • Get Your Head In The Game With Better Content

    Get Your Head In The Game With Better Content

    Let 2021 be the year that you upgrade your old content and Get Your Head In The Game with these three easy content upgrades.

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  • Top 3 Ways To Save Time With Better Marketing

    Top 3 Ways To Save Time With Better Marketing

    Let your marketing do the work for you! Targeting the right leads and giving home shoppers the right tools will free up your sales team to close on more homes.

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