Alaina Latiolais

Alaina Latiolais is currently the Marketing Manager and HBA Partnership Program Manager for Builder’s Digital Experience. She previously worked as a Digital Marketing Consultant for BDX working with builders of all sizes in the Austin, San Antonio and Corpus Christi markets. Finding her love for B2B marketing, she now helps educate home builders about marketing and technology and understanding the digital consumer. Alaina has over a decade of experience working with small, medium and large businesses on their marketing strategies, always with a strong focus on the latest technology and results. She has a practical approach that saddles between warm and daring, always challenging businesses to take the next step to adopt new technology and ideas.

  • Are You Ready For Gen Z?

    Are You Ready For Gen Z?

    Gen-Z will shape the online home shopping journey for years to come. What do you need to know to prepare for this generation? Read on to find out!

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  • Increasing Time on Site With 360 Visualizers

    Increasing Time on Site With 360 Visualizers

    Same kitchen, but a variable difference in the immersion experience—see this side-by-side look of a static room visualizer to a 360 degree room visualizer.

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  • An Apples to Apples Look at Rendering Styles

    An Apples to Apples Look at Rendering Styles

    We’ve got an apples-to-apples view of rendering styles to help guide you on how to choose the best style for your marketing.

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  • The Hard Fought Win—Your Best Review

    The Hard Fought Win—Your Best Review

    Read top recommendations for content that will earn you reviews that will build credibility and embed your brand in the minds of the next shopper.

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  • 3 Warning Signs That Your Website Needs A Refresh

    3 Warning Signs That Your Website Needs A Refresh

    A website quickly becomes outdated, in as little as one to three years. Here are our top three indicators that it’s time for a new website.

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  • Top 7 Benefits Of A SaaS-Developed Website

    Top 7 Benefits Of A SaaS-Developed Website

    We've broken down the top seven reasons a SaaS platform makes sense and why you should consider a SaaS-developed website.

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  • Heat Maps = Better Insights & Better Conversions

    Heat Maps = Better Insights & Better Conversions

    Heat maps are fueling better decisions that are resulting in higher conversions. Learn about the three types of heat maps and how to use them.

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  • CX Is Your Brand—See How One Builder Is Crushing It

    CX Is Your Brand—See How One Builder Is Crushing It

    Customer Experience is everything. One builder’s amazing approach has landed them the top spot nationally in customer satisfaction.

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  • Three Home Builders We Can't Stop Talking About

    Three Home Builders We Can't Stop Talking About

    BDX hosted its Best of Builder Marketing webinar, but three builders really stood out and have us still talking.

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  • Finishing 2021 Strong - 3 Advertising Strategies

    Finishing 2021 Strong - 3 Advertising Strategies

    New home searches are declining, but that doesn’t mean your sales need to also. We’ve got three tips on how to finish the year strong.

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  • Market Your New Community Before You Break Ground

    Market Your New Community Before You Break Ground

    You have a vision for your new community, but how do you market dirt? Video can bring the vision for your yet-to-be-built community to life.

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  • Winning Throughout The Buyer Journey

    Winning Throughout The Buyer Journey

    The Envision Online Design Center can help home shoppers get over the last friction point that could be standing between you and a final contract.

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  • Millennials May Be The Key To The Next Three Years

    Millennials May Be The Key To The Next Three Years

    Millennials are reporting that affordability is an issue. BDX has a silver lining on how to capture this important buyers segment over the next three years.

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  • Winning Home Shoppers With Video

    Winning Home Shoppers With Video

    Video should be in every marketer’s arsenal. In this article, we shed some light on how to use this powerful medium to engage home shoppers.

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  • 5 Quick Ideas For Virtual Tours

    5 Quick Ideas For Virtual Tours

    Home Tours are some of the hottest content that you can feature on your website. Get the most out of this amazing content with these 5 quick tips.

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  • Low Inventory, Anxious Home Shoppers —A Survival Guide

    Low Inventory, Anxious Home Shoppers —A Survival Guide

    Home shoppers are frustrated with low supply. Keep their interests with BDX's Low Inventory Survival Guide.

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  • All Matterport Tours Are Not Created Equal

    All Matterport Tours Are Not Created Equal

    Everyone has a matterport camera these days, but quality matters. Read this article for tips on what to look for when choosing a provider.

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  • Real or Virtual? Matterport Game

    Real or Virtual? Matterport Game

    Is it real or virtually staged? Test your knowledge, but learn why it might not matter when you consider the benefits of a staged spec home.

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  • Weary Marketers—We’ve Got 5 Social Content Ideas To Jumpstart Your Week

    Weary Marketers—We’ve Got 5 Social Content Ideas To Jumpstart Your Week

    BDX has 5 Social Content Ideas To jumpstart your week and engage buyers. Check it out!

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  • Launching A New Community, Here's What You Need To Know

    Launching A New Community, Here's What You Need To Know

    Demand is high and many home builders are going to be selling dirt online. Don’t fret, we’ve got a few tips on how to make your dirt look amazing.

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