Alaina Latiolais

Alaina Latiolais is currently the Marketing Manager and HBA Partnership Program Manager for Builder’s Digital Experience. She previously worked as a Digital Marketing Consultant for BDX working with builders of all sizes in the Austin, San Antonio and Corpus Christi markets. Finding her love for B2B marketing, she now helps educate home builders about marketing and technology and understanding the digital consumer. Alaina has over a decade of experience working with small, medium and large businesses on their marketing strategies, always with a strong focus on the latest technology and results. She has a practical approach that saddles between warm and daring, always challenging businesses to take the next step to adopt new technology and ideas.

  • Top 3 Ways To Save Time With Better Marketing

    Top 3 Ways To Save Time With Better Marketing

    Let your marketing do the work for you! Targeting the right leads and giving home shoppers the right tools will free up your sales team to close on more homes.

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  • Express Options From BDX—Just In Time For 2021

    Express Options From BDX—Just In Time For 2021

    BDX is ready to meet the challenge of 2021 with express options available on the most popular virtual products.

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  • 5 Content Recommendations For Connected TV That Works With Any Budget

    5 Content Recommendations For Connected TV That Works With Any Budget

    Read BDX's top 5 content recommendations for your connected TV ads.

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  • Measurable Results In 2021

    Measurable Results In 2021

    Connected TV offers an opportunity to connect with home shoppers with measurable results. Check it out!

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  • Marketing Advice From A Harvard Business Professor

    Marketing Advice From A Harvard Business Professor

    Lifestyle renderings can evoke an emotional connection with home shoppers.

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  • Thankful For Technology

    Thankful For Technology

    Technology has enabled home builders across the country to keep the American Dream alive and thousands of Americans working in 2020.

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  • Better Data, Better Results

    Better Data, Better Results

    Data from NewHomeSource listings shows that better content can directly impact listings ROI.

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  • Builder Increases Organic Traffic 100% -- Case Study

    Builder Increases Organic Traffic 100% -- Case Study

    Multi-Area Development achieved results with digital marketing strategy from BDX.

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  • Geospatial ISP—The Mapping Solution That You Need Right Now

    Geospatial ISP—The Mapping Solution That You Need Right Now

    It’s important that shoppers can find you. The New Geospatial ISP displays your interactive site plan within Google maps.

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  • Video Strategy—Is it time to replace your old videos?

    Video Strategy—Is it time to replace your old videos?

    Video should be part of your marketing strategy. BDX experts weigh in how often you need to replace your videos to keep content fresh.

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  • An Online VR Process Made Easy

    An Online VR Process Made Easy

    Thinking about online VR? Don’t get overwhelmed! View our decision tree to see just how easy it can be.

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  • Virtual Streetscapes—The Next Big Thing In Visual Marketing

    Virtual Streetscapes—The Next Big Thing In Visual Marketing

    Are you solving for buyers' visualization needs to envision the virtual neighborhood? Virtual streetscapes might just be the next big thing in visual marketing.

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  • Virtual Staging—The Visualization Secret Weapon

    Virtual Staging—The Visualization Secret Weapon

    Virtual staging your empty specs and model homes can help shoppers better visualize the space.

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  • The #1 Friction Point In The Buyer Journey That You Need To Address Right Now—Visualization

    The #1 Friction Point In The Buyer Journey That You Need To Address Right Now—Visualization

    Visualization continues to be a friction point for home shoppers. Tools like online VR and visualizers can help address this common friction point.

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  • Display Your Communities Like Never Before With Drone Services

    Display Your Communities Like Never Before With Drone Services

    Capturing the essence of your community is easy with drone technology. Follow BDX's top tips for selecting the best provider in this post.

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  • Does A Virtual Model Make Sense For Custom Builders?

    Does A Virtual Model Make Sense For Custom Builders?

    Virtual model homes work for custom builders too and with the right messaging, adding interactive elements can help home shoppers ideate their new home.

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  • Tell Your Story With Matterport Tours

    Tell Your Story With Matterport Tours

    Matterport tours allow home shoppers to tour homes online, but mattertags are the perfect elevator pitch that completes the experience.

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  • Give Your Marketing A Boost With Animated Gifs

    Give Your Marketing A Boost With Animated Gifs

    Give your marketing a boost by turning your renderings into animated gifs—the perfect way to spruce up your emails or blogs.

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  • Infographic: How To Choose The Right Virtual Content

    Infographic: How To Choose The Right Virtual Content

    Choosing the right virtual content to market your homes can be challenging. Follow BDX's guide to select the right content to achieve your goal.

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  • The Top 5 Reasons To Have a Virtual Parade

    The Top 5 Reasons To Have a Virtual Parade

    Events are being cancelled or postponed—when it comes to your Parade of Homes, virtual offers a lot of benefits. Here are our top 5 reasons to have a virtual parade.

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