BDX Blog
Welcome to BDX University – a resource for builders to explore the latest tips, trends and events.
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Buy Online: Are Your Home Shoppers Ready?
Are home shoppers ready to buy online? Read a few tips to help empower shoppers to feel confident in their online new home purchase.
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The BYTE 5/13/22
Check out this edition of the BYTE to read about digital touchpoints, content pillar strategies, buyer personas, and more.
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Websites with virtual tours are viewed 3-6x longer than those without.
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Create Excitement and Reduce Stress During The Home Buying Process With Visualized Scenes and The Compare Feature
Use interactive room visualizers (ideally as part of your online design center) to create a memorable home buying experience.
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The BYTE 4/29/22
Learn the latest marketing trends, such as TikTok’s Interactive Add-ons, social video specs, accessible content, and more on this edition of the BYTE.
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Lead Gen, Websites, Renderings and Tours... BDX has you covered!
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Ward Communities Chooses Envision Online Design Center To Elevate Customer Experience & Create Efficiencies
See how one builder is leveraging BDX's Envision to enhance the new home design experience for home shoppers.
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How To Make A Community Animation Go A Million Marketing Miles
If you are launching a new community, an animation could be your best asset to tell your story and use across your marketing channels.
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The BYTE 4/22/22
Read our BYTE post to learn marketing trends, such as AI chatbots, skyscraper content, graphic designs, and more!
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Staffing Your New Communities Just Got Easier
If you are worrying about how to staff your new communities, read our top suggestions on how to leverage the latest technology.
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The BYTE 4/15/22
Discover marketing and tech trends, such as TikTok ads, personalized email marketing automation, and more in this edition of the BYTE!
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Small Builders Do Big Things
Adopting new technology and embracing the digital transformation—we’ve seen some of our small scale builders make Herculean moves.
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The BYTE 4/8/22
Read about a sonic logo, power words, Reddit, and more in this edition of the BYTE!
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3 Tips To Marketing Success
Mortgage rates are rising, but don’t panic. We’ve got 3 tips to stay on top and keep sales flowing.
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12 Video & Interactive Element Ideas That Engage and Attract Home Shoppers
Today's home shoppers are likely to engage on your website when you have interactive and video elements. Learn twelve ideas to attract and convert leads.
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Realtors Are Eager To Sell New Homes
89% of buyers use an agent to buy a home. Follow these 5 tips on leveraging the power of your local Realtor community.
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The BYTE 3/25/22
Check out this edition of BYTE featuring hyper-personalized experiences, email marketing metrics, live video broadcasts, and more!
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NewHomeSmart TV from BDX
More and more people are ditching traditional cable and switching over to smart TVs, meet your shoppers where they are at with NewHomeSmart TV from BDX.
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The BYTE 3/11/22
Take a look at the latest marketing and technology trends, such as Twitter’s podcast feature, social commerce, and more in this edition of the BYTE.
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Website Content that Connects with Home Shoppers
View BDX's content pyramid to learn how to build on emotion and what content to utilize to establish a connection with home shoppers.
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Digital Signage From BDX
Shoppers who visit your sales center expect information immediately. BDX's Screen Masters digital signage shares content on your TV screens instantly.
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Shifting With The Times—Master To Primary In New Home Marketing
Over the years, concerns about using the term master have been raised. The home building industry is making broad shifts to address these concerns.
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